As reluctant as we may have been, thanks to the COVID-19 pandemic lockdown, everyone had to become a video star.From birthday celebrations and first dates to business meetings and graduation ceremonies, people around the world have been forced to turn to video to collaborate and stay connected. But even with many social distancing restrictions thankfully loosening, the Whatsapp Mobile Number List relevance and power of videos in sales and marketing – or what we call “The Visual Sale” – remains strong.In fact, according to Wyzowl's The State of Video Marketing 2021 report , around 91% of marketers believe video is more important to brands in light of the pandemic.We've been hearing it for years, but now more than ever, the cliché is true: adding video content into your marketing and sales process isn't just a "good;" it's a must .And that call to action can be intimidating to Whatsapp Mobile Number List many. While creating engaging video content should be your primary concern, production also ranks high on this list, so the word “video” often comes with a hefty price tag.Companies worry about production costs, including buying video equipment, audio equipment, lighting equipment, video editing software, and hiring a videographer, among others. How can they afford to create high quality videos?But professional video doesn't have to - and often shouldn't - be an expensive financial endeavor, especially when it comes to Whatsapp Mobile Number List sales.Rest assured, you can look and sound good on video without breaking the bank, and in this article, we'll give you a crash course in how to dive into: How to get good lighting for your videos